When someone types "insurance agent near me" or "best auto insurance quotes," they're ready to buy right now. Quotely puts your agency at the top of that search — and turns those clicks into exclusive inbound calls.
We've built the playbook over hundreds of insurance campaigns. Here's exactly what happens when you sign up.
Facebook shows your ad to people who might be interested. Google shows your ad to people who are actively typing "I need insurance right now." That's a fundamentally different buyer.
We handle the entire Google Ads stack — not just the campaigns, but the landing pages, tracking, and ongoing optimization.
Every day your agency isn't running Google Ads, a competitor is getting the calls you should be getting. Book a demo and let's change that.
Insurance is one of the most competitive niches on Google Ads, with cost-per-click ranging from $8–$40+ depending on your market, line of business, and location. More competitive metro areas (Phoenix, Dallas, Miami) will run higher than rural markets.
At Quotely, we recommend a minimum ad spend budget starting at $1,500/month to generate consistent call volume. Our management fee is separate from your ad spend — you pay Google directly and us separately. No markups on your ad budget.
Most of our clients see their first calls within 24–48 hours of their campaigns going live. Google Ads is one of the fastest ways to generate inbound calls because you're showing up for searches that are already happening right now in your market.
The first 30 days are a learning period — we're gathering data on which keywords and ads drive the best calls. By day 60, we've typically cut cost-per-call significantly from where it started as we optimize based on real data.
We run campaigns for auto insurance, home insurance, life insurance, health insurance, Medicare, commercial insurance, renters insurance, and bundled multi-line campaigns. Each line of business has different keyword strategies and cost profiles.
We'll recommend which lines to lead with based on your commission structure and which have the best cost-per-call ratio in your specific market.
You own it. Your Google Ads account is set up in your name and you have full admin access at all times. We manage it on your behalf, but you can see every campaign, every keyword, and every dollar of spend at any time.
If you ever leave Quotely, you keep your account and all the historical data in it. We don't hold your campaigns hostage — that's not how we operate.
When you buy leads from a vendor, you're getting a contact who filled out a form on a third-party website — and that same lead was likely sold to 3–5 other agents simultaneously. You're competing with everyone else the moment the lead arrives.
With Google Ads through Quotely, the prospect clicked your specific ad, landed on your branded page, and called your number directly. They already know your agency name before you answer. Close rates on these inbound calls are dramatically higher than shared purchased leads.